Eat your friends (and the possessive S)

I found the new issue of Eat Your Friends at my second favourite bookstore yesterday. The mag is put out by OCAD students Chris Lee and Maiko Tanaka and describes itself as "a fresh mag based in Toronto for young hip kids always out to find the next in art, design, music, film fashion, tv and pop culture. Our mandate is to feature people and work that is constructive, genuine and fun."
I like what they've done. It's pretty, cheeky and their coverage of Toronto is pretty good according to me. For example, in their latest issue, they've covered my favourite part of town, Dundas West and named my favourite bar, The Press Club, as their favourite hangout. Yes, Apricot Wheat is tasty. But some of EYF's credibility is lost when they commit the ultimate grammatical error: misuse of the possessive S, in their piece and the title called "Peop's on the Street." In the piece, they ask a few strangers on the street where they're coming from, where they're going and where they got their "kick's" (aka shoes). They also cut out the paragraph about Musa bar in the Dundas West piece.
On the FM scale EYF rates a 7.5, more foxy than moronic, but in need of a copy-editor.

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